K Realty 

Northern Virginia Real Estate 

Benefits of Staging

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Selling your home shouldn't be a stressful ordeal. Choosing the right REALTOR® is your first and most important step in ensuring your investment in your home pays off. Our services and experience allow you to focus on your move while we manage your home sale from our initial consultation to the closing of the sale and beyond. We pride ourselves on repeat business and client referrals, and we welcome the opportunity to add you to our ever expanding client base.
We show our sellers how to stage and present their homes inside and out so potential buyers will be able to see your home as their new home. We will help you to emphasize the strengths and minimize any weaknesses so that purchasers will recognize the true value that leads to the highest price possible for you.
Preparing Your Home For Sale~Disassociate Yourself With Your Home.
· Say to yourself, "This is not my home; it is a house -- a product to be sold much like a box of cereal on the grocery store shelf.  Make the mental decision to "let go" of your emotions and focus on the fact that soon this house will no longer be yours.
· Picture yourself handing over the keys and envelopes containing appliance warranties to the new owners!
· Say goodbye to every room.
· Don't look backwards -- look toward the future.
Pack up those personal photographs and family heirlooms. Buyers can't see past personal artifacts, and you don't want them to be distracted. You want buyers to imagine their own photos on the walls, and they can't do that if yours are there! You don't want to make any buyer ask, "I wonder what kind of people live in this home?" You want buyers to say, "I can see myself living here."
· People collect an amazing quantity of "things". Consider this: if you haven't used it in over a year, you probably don't need it.
· If you don't need it, why not donate it or throw it away?
· Remove all books from bookcases.
· Pack up those knickknacks.
· Clean off everything on kitchen counters.
· Put essential items used daily in a small box that can be stored in a closet when not in use.
· Think of this process as a head-start on the packing you will eventually need to do anyway.
Rearrange Bedroom Closets & Kitchen Cabinets ​
Buyers will open closet and cabinet doors. Think of the message it sends if items fall out! Now imagine what a buyer believes about you if she sees everything organized. It says you probably take good care of the rest of the house as well.
· Neatly stack dishes.
· Hang shirts together, buttoned and facing the same direction.
· Line up shoes
Rent a Storage Unit
Almost every home shows better with less furniture. Remove pieces of furniture that block or hamper paths and walkways and put them in storage. Since your bookcases are now empty, store them. Remove extra leaves from your dining room table to make the room appear larger. Leave just enough furniture in each room to showcase the room's purpose and plenty of room to move around. You don't want buyers scratching their heads and saying, "What is this room used for?" 

​​ Why Staging?
Sellers trying to make a good impression, home staging has become a popular way to increase a home's selling price and decrease selling time.

Home staging is arranging furniture and decor with the intent to showcase a home for sale. It could cost you nothing, a simple cleaning and the removal of day-to-day living items can sometimes be all you need. But it can also involve some financial investment -- like painting, improving the landscaping and adding furniture and plants to give potential buyers an idea of what their new home would look like.
However, staging isn't decorating, according to real-estate professionals. It's more like depersonalizing a home so that prospective buyers can imagine themselves in it. This can mean removing family photos, piles of newspapers and the cat's litter box, as well as adding neutral-colored paint and carpet and buying new appliances.

So where do you start?
Should you hire someone to stage your home for you, or can you do it yourself? If you want to hire someone, where do you look? If you do it yourself, what do you need to know? Do staged homes actually sell faster and for more money? We'll answer all of those questions as we explore how home staging works. 

Professional stagers can see your house as buyers will, and they'll set the  scene so that buyers can imagine living there.  See our Before and After photos​​ for examples.​​ They're likely to simplify or streamline the  furniture in a room for better traffic flow and to enhance its spaciousness.  They may neutralize a too-personal color scheme or add touches of color or  accessories where needed. In vacant homes that feel cold and lack visual  landmarks, stagers often bring in rental furniture and create "vignettes," say,  a seating area in front of the fireplace.

Home staging isn't a new idea. It started on the West Coast in the 1970s, but the concept has spread across the country.  "There are three primary factors home shoppers consider when deciding whether to bite on a property: the location, the condition and the price." Since a homeowner can't change the location and would want to stay firm on the price, that leaves condition as the most important variable.
Most homeowners probably wouldn't show their house without at least tidying it up, but staging a home involves other more subtle, improvements that can make a home more attractive to buyers. Professional home stagers are known as Accredited Staging Professionals (ASPs). As your real-estate agents, we offer this service and major benefit to all our clients. 
Get Top Dollar for your Home!
Karen is an Accredited Staging Professional and will assist in getting the highest PRICE for your home! We can provide before and after pictures of homes we've listed that speak for themselves. There are benefits to having a realtor who knows how to Stage and Photograph your home for marketing. We will help you Stage for free (up to a $3,000 Value) when you list your HOME with K Realty!